A

versatile

  • Hardware

  • Software

  • Brand

  • Prototyping

  • Strategy

  • No-Code

  • 3D modeling

creative lab designing

0 → 1 ✨

brands

Visual design

Strategy & identity

&

products

Physical products

Digital + UI/UX

Arcade Labs is the design practice of Mason Watson, an independent full-stack designer and founder based in Los Angeles. With a generalist approach, I thrive working across disciplines with a focus on early-stage, conceptual design solutions.

A

versatile

  • Hardware

  • Software

  • Brand

  • Prototyping

  • Strategy

  • No-Code

  • 3D modeling

creative lab designing

0 → 1 ✨

brands

Visual design

Strategy & identity

&

products

Physical products

Digital + UI/UX

Arcade Labs is the design practice of Mason Watson, an independent full-stack designer and founder based in Los Angeles. With a generalist approach, I thrive working across disciplines with a focus on early-stage, conceptual design solutions.

A versatile creative lab designing 0 → 1 ✨ brands & products

versatile

  • Hardware

  • Software

  • Brand

  • Prototyping

  • Strategy

  • No-Code

  • 3D modeling

creative lab designing

0 → 1 ✨

brands

Visual design

Strategy & identity

&

products

Physical products

Digital + UI/UX

Arcade Labs is the design practice of Mason Watson, an independent full-stack designer and founder based in Los Angeles. With a generalist approach, I thrive working across disciplines with a focus on early-stage, conceptual design solutions.

A versatile creative lab designing 0 → 1 ✨ brands & products

versatile

  • Hardware

  • Software

  • Brand

  • Prototyping

  • Strategy

  • No-Code

  • 3D modeling

creative lab designing

0 → 1 ✨

brands

Visual design

Strategy & identity

&

products

Physical products

Digital + UI/UX

Arcade Labs is the design practice of Mason Watson, an independent full-stack designer and founder based in Los Angeles. With a generalist approach, I thrive working across disciplines with a focus on early-stage, conceptual design solutions.

VIEWPORT

SOFTWARE

As our first venture from the Lab, Viewport is created to fill a gap in the creative process of sharing in-progress work securely and getting better feedback as you work.

DETØURED

BRAND

A visual experiment in travel photography and creative direction. Combining my passion for photography, design and exploration into a unified brand.

OPAL N1

CONCEPT

A conceptual case study exploring a mini-but-pro webcam. Exploring future brand, product, and 3D prototyping.

THE ARCADE

BRAND

A peak behind our brand design process for Arcade Labs. An ever-evolving experiment in building products, services, and community under one brand.

What if Tesla and Airbnb teamed up to create the autonomous roadtrip of the future?

GREENLITE

BRAND

A recent YC company tackling fraudulent payments with the help of AI. This was a one week brand sprint for the new company.

ARTIFACT

PRODUCT

Artifact captures family stories in the form of personal podcasts. I collaborated with their team working across digital product, web, and brand design.

OPPONENTS

BRAND

A new brand for high-end Tesla accessories. A sample from our one week brand sprint.

VIEWPORT

SOFTWARE

As our first venture from the Lab, Viewport is created to fill a gap in the creative process of sharing in-progress work securely and getting better feedback as you work.

website dashboard mockup
UI detail illustration
billboard ad mockup
realistic laptop mockup
an illustrative teaser of version 2 of the product

DETØURED

BRAND

A visual experiment in travel photography and creative direction. Combining my passion for photography, design and exploration into a unified brand.

OPAL N1

CONCEPT

A conceptual case study exploring a mini-but-pro webcam. Exploring future brand, product, and 3D prototyping.

THE ARCADE

BRAND

A peak behind our brand design process for Arcade Labs. An ever-evolving experiment in building products, services, and community under one brand.

What if Tesla and Airbnb teamed up to create the autonomous roadtrip of the future?

GREENLITE

BRAND

A recent YC company tackling fraudulent payments with the help of AI. This was a one week brand sprint for the new company.

ARTIFACT

PRODUCT

Artifact captures family stories in the form of personal podcasts. I collaborated with their team working across digital product, web, and brand design.

OPPONENTS

BRAND

A new brand for high-end Tesla accessories. A sample from our one week brand sprint.

VIEWPORT

SOFTWARE

As our first venture from the Lab, Viewport is created to fill a gap in the creative process of sharing in-progress work securely and getting better feedback as you work.

DETØURED

BRAND

A visual experiment in travel photography and creative direction. Combining my passion for photography, design and exploration into a unified brand.

OPAL N1

CONCEPT

A conceptual case study exploring a mini-but-pro webcam. Exploring future brand, product, and 3D prototyping.

THE ARCADE

BRAND

A peak behind our brand design process for Arcade Labs. An ever-evolving experiment in building products, services, and community under one brand.

What if Tesla and Airbnb teamed up to create the autonomous roadtrip of the future?

GREENLITE

BRAND

A recent YC company tackling fraudulent payments with the help of AI. This was a one week brand sprint for the new company.

ARTIFACT

PRODUCT

Artifact captures family stories in the form of personal podcasts. I collaborated with their team working across digital product, web, and brand design.

OPPONENTS

BRAND

A new brand for high-end Tesla accessories. A sample from our one week brand sprint.

VIEWPORT

SOFTWARE

As our first venture from the Lab, Viewport was created to fill a gap in the creative process of sharing in-progress work securely and getting

better feedback as you work.

DETØURED

BRAND

A visual experiment in travel photography and creative direction. Combining my passion for photography, design and exploration into a unified brand.

OPAL N1

CONCEPT

A conceptual case study exploring a mini-but-pro webcam. Exploring future brand, product, and 3D prototyping.

THE ARCADE

BRAND

A peak behind our brand design process for Arcade Labs. An ever-evolving experiment in building products, services, and community under one brand.

What if Tesla and Airbnb teamed up to create the autonomous roadtrip of the future?

GREENLITE

BRAND

A recent YC company tackling fraudulent payments with the help of AI. This was a one week brand sprint for the new company.

ARTIFACT

PRODUCT

Artifact captures family stories in the form of personal podcasts. I collaborated with their team working across digital product, web, and brand design.

OPPONENTS

BRAND

A new brand for high-end Tesla accessories. A sample from our one week brand sprint.

Agency quality with freelance flexibility

I work efficiently across disciplines at a fraction of the cost and time agencies would cost you. Perfect for new teams hiring their first designer.

DIGITAL

Wireframes

Landing pages

UI/UX

Design systems

Prototypes

BRAND

Naming

Strategy & story

Brand identity

Visual design

Pitch decks

INDUSTRIAL

2D sketching

Rendering/illustration

Mobility systems

Physical prototypes

Automotive design

Agency quality with freelance flexibility

I can work efficiently across disciplines at a fraction of the cost and time agencies would quote you at.

DIGITAL

Wireframes

Landing pages

UI/UX

Design systems

Prototypes

BRAND

Naming

Strategy & story

Brand identity

Visual design

Pitch decks

INDUSTRIAL

2D sketching

Rendering/illustration

Mobility systems

Physical prototypes

Automotive design

Agency quality with freelance flexibility

I work efficiently across disciplines at a fraction of the cost and time agencies would cost you. Perfect for new teams hiring their first designer.

DIGITAL

Wireframes

Landing pages

UI/UX

Design systems

Prototypes

BRAND

Naming

Strategy & story

Brand identity

Visual design

Pitch decks

INDUSTRIAL

2D sketching

Rendering/illustration

Mobility systems

Physical prototypes

Automotive design

Agency quality with freelance flexibility

I can work efficiently across disciplines at a fraction of the cost and time agencies would quote you at.

DIGITAL

Wireframes

Landing pages

UI/UX

Design systems

Prototypes

BRAND

Naming

Strategy & story

Brand identity

Visual design

Pitch decks

INDUSTRIAL

2D sketching

Rendering/illustration

Mobility systems

Physical prototypes

Automotive design

Agency quality with freelance flexibility

I work efficiently across disciplines at a fraction of the cost and time agencies would cost you. Perfect for new teams hiring their first designer.

DIGITAL

Wireframes

Landing pages

UI/UX

Design systems

Prototypes

BRAND

Naming

Strategy & story

Brand identity

Visual design

Pitch decks

INDUSTRIAL

2D sketching

Rendering/illustration

Mobility systems

Physical prototypes

Automotive design

Agency quality with freelance flexibility

I can work efficiently across disciplines at a fraction of the cost and time agencies would quote you at.

DIGITAL

Wireframes

Landing pages

UI/UX

Design systems

Prototypes

BRAND

Naming

Strategy & story

Brand identity

Visual design

Pitch decks

INDUSTRIAL

2D sketching

Rendering/illustration

Mobility systems

Physical prototypes

Automotive design

Agency quality with freelance flexibility

I work efficiently across disciplines at a fraction of the cost and time agencies would cost you. Perfect for new teams hiring their first designer.

DIGITAL

Wireframes

Landing pages

UI/UX

Design systems

Prototypes

BRAND

Naming

Strategy & story

Brand identity

Visual design

Pitch decks

INDUSTRIAL

2D sketching

Rendering/illustration

Mobility systems

Physical prototypes

Automotive design

Agency quality with freelance flexibility

I can work efficiently across disciplines at a fraction of the cost and time agencies would quote you at.

DIGITAL

Wireframes

Landing pages

UI/UX

Design systems

Prototypes

BRAND

Naming

Strategy & story

Brand identity

Visual design

Pitch decks

INDUSTRIAL

2D sketching

Rendering/illustration

Mobility systems

Physical prototypes

Automotive design

Ready to build something epic?

Ready to build something epic?

Ready to build something epic?